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Why Authors Should Build their Own Brand as I Have Done
Originally just a writer with a dream, Jennifer Lancaster has gradually become a leader in the self-publishing space. Enthusiastic about sharing her knowledge and experience, Jennifer has supported authors’ publishing goals as an editor since 2013. Business Author Academy serves authors who have a lot to offer in terms of knowledge; those who need self-publishing & marketing courses, coaching and audience-targeting support. After a communications degree as a late bloomer, Jennifer put her words to work for her, as a freelance copywriter and book author. In 2010 she discovered blogging as a way to build web traffic and now her Indie Author Blog is #51 in the world as rated by TopRank. She has written books on managing money, abundance, and marketing. Her flagship books are ‘Creative Ways with Money’ and 'Power Marketing'. Jennifer endorses only marketing strategies that give handsome returns and are trackable.
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