Unveiling the "Ultimate Sales & Marketing Campaign"

My name is Russ Fordyce, and for over 20 years, I've been obsessed with B2B marketing success (check out my LinkedIn profile: https://www.linkedin.com/in/russfordyce/). Here's the exciting twist: My journey began with a side hustle – B2B tech marketing. But what started as a passion project evolved into a global business award brand. Through this experience, I discovered the ultimate B2B marketing strategy – branded awards programs. I'm talking about a customer advocacy powerhouse that generates high-quality content, fosters deeper relationships, and fuels sales pipelines. Why now? We believe it's time to share this secret weapon with the world! On your show, I'd love to unveil how awards programs go beyond trophies: Content Goldmine: Award nominations become compelling case studies and social media content, showcasing real customer success stories. Sales & Marketing Alignment: Building a program together strengthens the marketing-sales bond, leading to a more unified customer journey. Customer Advocacy Powerhouse: Turn satisfied customers into brand champions, amplifying your message with unmatched credibility. My Journey: Hear the story of how I transformed a side hustle into a global brand through the power of branded awards programs. Imagine the power of authentic content, deeper customer connections, and a united sales & marketing front. That's the magic of branded awards programs. To help companies unlock this magic, Business Intelligence Group is launching a brand new service on May 8th specifically designed to guide them in executing their own branded award programs. Podcasts are a perfect platform to discuss this innovative approach and give your audience a sneak peek at how they can leverage awards programs for measurable growth. I'm confident it would resonate with your digital marketing experts. Thanks for your time and consideration! Best regards, Russ Fordyce